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Vanity vs Positioning
Manage episode 122664326 series 91875
Контент предоставлен Authority Marketing for Business Owners, Speakers, Authors, Coaches and Consultants and Authority Marketing for Business Owners. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Authority Marketing for Business Owners, Speakers, Authors, Coaches and Consultants and Authority Marketing for Business Owners или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Vanity is the reason many think is the reason to work toward influencer status.
Julian Casablancas, leader singer for The Strokes said, “Vanity can easily overtake wisdom. It usually overtakes common sense. ”
So the reason behind the desire to become an influencer CAN'T be vanity.
It must be for POSITIONING.
You have to do the things that make it easy for others to recognize you as influencer, and then you will be able to leverage that positioning to further your career or business.
Click play above, and get the details on this very important difference.
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