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Convenance, Chinese restaurants, and the danger of choice
Manage episode 378278053 series 3438351
Контент предоставлен Consumer Behavior Lab. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Consumer Behavior Lab или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
In this episode, we discuss the power of menu design in influencing consumer choices, highlighting the importance of avoiding choice paralysis, using tactics like emphasizing popularity, and leveraging price relativity to boost sales.
50 эпизодов
Convenance, Chinese restaurants, and the danger of choice
Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
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Manage episode 378278053 series 3438351
Контент предоставлен Consumer Behavior Lab. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Consumer Behavior Lab или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
In this episode, we discuss the power of menu design in influencing consumer choices, highlighting the importance of avoiding choice paralysis, using tactics like emphasizing popularity, and leveraging price relativity to boost sales.
50 эпизодов
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Похожие на Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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continue reading
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How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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continue reading
Player FM - приложение для подкастов
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Работайте офлайн с приложением Player FM !
