))
20: Behind the scenes with Capitol Press Corps reporter Byrhonda Lyons
Manage episode 352216644 series 3286943
Контент предоставлен Kristina Bas Hamilton. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Kristina Bas Hamilton или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
We all know getting positive press coverage is an essential part of a winning legislative strategy. But for those of us without high-powered PR firms on retainer, where do we even start?
Byrhonda Lyons, an investigative reporter with the Sacramento-based news organization Cal Matters, shares her valuable insight on producing national award-winning news stories and the role advocates can play in the process.
We outline steps advocates can take to elevate their stories and gain more attention.
07:08 — How advocates can help reporters
09:08 — Crafting a powerful email subject line
14:37 — How to build relationships
16:53 — Create your own press list
19:34 — Become the “go-to” on your issue
21:26 — What about social media?
26:12 — Why you need to create educational content
Click here for the full transcript and video: https://www.kbhadvocacy.com/podcast/capitol-press-corp-reporter-byrhonda-lyons
RESOURCES
- Byrhonda Lyons’ work: https://calmatters.org/author/byrhonda/
- Byrhonda Lyons TikTok: https://www.tiktok.com/@ilovepublicrecords
- Check out CalMatters: https://calmatters.org/
- Join the Sacramento Press Club: https://sacpressclub.org/
📱SUBSCRIBE TO THE TEXT MESSAGES
I share more insights on how to make legislative and political campaigns succeed. Plus, you’ll receive reminders about every episode so you don’t miss conversations or ideas that you can apply to your work.
https://joinsubtext.com/kbhadvocacy
Are you ready to make a powerful impact in Sacramento?
Book a free consultation to see how we can work together on legislative advocacy, budget advocacy, or campaign strategy.
https://www.kbhadvocacy.com/book
⭐ LEAVE A REVIEW AND SHARE IT WITH A FRIEND
If you found this episode helpful, learned something new, or enjoyed listening, be sure to leave a review and share it with a colleague who is also an advocate for California.
CONNECT WITH KRISTINA BAS HAMILTON
Founder of California lobbying and political consulting firm KBH Advocacy
🌐 Website: https://www.kbhadvocacy.com/
🐦 Twitter: https://twitter.com/kbashamilton
💼 LinkedIn: https://www.linkedin.com/in/kbashamilton/
📸 Instagram: https://www.instagram.com/kbh_advocacy/?hl=en
🎥 YouTube: https://www.youtube.com/channel/UCXUzqjDz0RWXOEUo1PTQuXQ/videos
© 2021 – 2023 KBH Advocacy, Inc.
35 эпизодов
Поделиться
