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40. Bringing the Sacred back into Sacrifice with Ali Ahmed and Muhammad Tariq
Manage episode 336123307 series 2862937
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Today we’re talking to Ali Ahmed and Muhammad Tariq. Ali and Muhammad recently started a farm and meat processing services company called pure natural halal. For years they’ve visited local farms to perform the Udhiya (ritual islamic animal sacrifice), and they found themselves dissatisfied and disheartened at the lack of quality services being provided. Because of that, they decided they were going to do something about it.
Their mission is to bring the prophetic standard of excellence back into Udhiya process and back into farming in general. Last year they started off by sacrificing 40 udhiya animal Eid. This year they’re slated to do anywhere from 150-200 animals.
In this episode we dive deep into how they got started, what it is they’re actually doing, how they’re approaching running their business and marketing, and much more.
Key Lessons:
1. The best way to differentiate yourself is to solve a problem that no one else is solving
2. Don’t underestimate the role of experience - Ali and Muhammad have been doing this for years before they officially started a business. This allows them to really hit the ground running.
Links:
https://www.purenaturalhalal.com/
Instagram: https://www.instagram.com/purenaturalhalal/
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