Attract & Keep Customers for Life, Terry Begue & Jon Kovach Jr.

Circle of Knowledge

Gear up for another great interview.

Terry started his painting business fresh out of high school with no money, no experience, and no connections and failed miserably. Refusing to give up, he began perfecting his people skills and his business blew up! Today, Terry is an international speaker and author of, “Attract & Keep Customers for Life: Four Abilities to Build Trust, Communicate Your Value and Charge What You’re Worth”

Terry lives in Hartville, Oh. With his wife of 44 years, Lisa. Has a son and daughter and is the proud grandfather of three.

Terry started his business when he was very young. He also was married at 21 and promised his 19-year-old bride he'd give her a good life, but we struggled. For about nine years it seemed like he was one last job from bankruptcy. Everything changed the day his wife had just three little words for me, "Terry, I'm pregnant" That was the day he got his head out of his butt and started creating the life he'd dreamed of instead of just hoping, one-day things would get better. By the time their son was born eight months later, he had more than doubled his income and did it again over the next year. It's been 44 years since he owned my business and he still loves what he does. Terry's business is so successful he hasn't advertised since 2012, yet it continues to grow!
What “Knowledge” or “golden nuggets of wisdom” do you want to share with our audience?:
- Your interpersonal skills will speed success faster than your technical skills.
- Skill is overrated, persistence is key to success.
- Customer trust is the golden ticket
What is one CALL TO ACTION you would like to extend to our audience to apply in their lives?: What a past customer says about you and your business is 100 times more believable than anything you say. Reach out to a past client and ask them to write you a testimonial. Ask them what they liked most about doing business with you? If you're not already, then start using other people's words in your marketing and branding. Get in the habit of doing this, when you have a long list everyone can see - you have wow-ability!

(i.e. website, social media group, landing page, etc.) : https://www.terrybegue.com/
(i.e., content, resources, free stuff, discounted stuff, invitations, etc.): Free download: 7 ways to grow your business without spending a dime. Also at: https://www.terrybegue.com/

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This podcast features best-selling authors, speakers, mentors, top industry resources, interviews, and professional discussions by Global Speaker & Mastermind Leader, Jon Kovach Jr.

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