225 - How We Produce This Podcast

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works

Well, it’s episode 225 and we figured it was about time we shared how we produce this podcast!

Your hosts Suzi Dafnis and Michelle Falzon have had numerous questions from listeners over the years about various aspects of the podcast and how it gets made. In this episode they pull back the curtain on their process from end-to-end. Including how they come up with podcast episode ideas, how they batch their recordings, what to think about when recording, tools and software and processes they’ve found useful and so much more.

So, whether you already HAVE a podcast and you’re looking for some tips to make your life easier; or you’re thinking about doing a podcast and wondering how it works from start to finish, this show is for you (and even if you don’t plan on having a podcast, you can take these tips and map them to ANY content you create regularly like blogs, newsletters, videos etc).

Listen to this episode to hear more about:

-> The 3 stages of podcast production and the must-know tips and pitfalls to avoid at each stage.

-> The simple, free and EASY tool Suzi & Michelle have used for 9 years to plan every single episode of their show (right from Episode 1!).

-> How to plan so you can be several episodes ahead and avoid feeling like you’re on the “Podcast Hamster Wheel.”

-> How Suzi & Michelle batch their recordings.

-> The clever calendar “hack” that makes it possible to schedule podcast recordings even though both presenters have insanely busy schedules.

-> The most important thing to remember when the “record” button goes on.

-> Systems for engaging the team in an efficient way and so everyone knows what their role is.

-> The “easy button” when it comes to getting your podcast on ALL the podcast platforms.

-> How to handle guest interviews, co-hosting and what to do when there’s a blooper (to edit, or not to edit, that is the question!).

-> Plus so much more!

Also Mentioned in This Episode:

-> HerBusiness Marketing Success Mastermind

-> HerBusiness Network

-> The REACH Retreat in Hawaii

-> Content Sells Facebook Page

-> Ep 200 - Celebrating 200 Episodes!

-> EP206 - The 16 Essential Elements of a High-Converting Sales Page

-> Anita McLachlan, Sequins & Sand

-> Field of Dreams Movie

Tools Mentioned:

-> Trello

-> Slack

-> Google Docs

-> Zoom

-> Riversidefm

-> Google Calendar

-> Libsyn

-> Blue Yeti Microphone