Switching To A 4-Day Work Week Grew Revenue Up To 77%

Cubicle to CEO

Imagine if 4-day work weeks didn’t only occur when a holiday weekend rolls around. Beyond more free time, do shorter work weeks also create financial gain?

Today’s case study explores that question with Erin Diehl, founder of B2B professional development company, Improve It and best-selling author of “I see You! A Leader’s Guide to Energize Your Team Through Radical Empathy.”

After a life altering concussion last year, Erin knew she needed to prioritize her physical and mental health, which prompted her to research the logistics of working only 4 days per week. In October 2023, her company piloted this new structure for all internal staff for 90 days, creating benchmarks to help them determine if this trial had been a success.

Now nearly a year later, they’re still going strong with 4 day work weeks and have hit their end of quarter revenue goals for three straight quarters, seeing as large as a 77% growth in a single quarter.

Here’s the process Erin and her team used to successfully implement this.

View the transcript for this episode at: https://otter.ai/u/z8Q-Ug-rJFly8kzcK5BKLxb-1Ag?utm_source=copy_url

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Connect with Erin:

• https://www.learntoimproveit.com/
• https://www.itserindiehl.com/
• IG: https://www.instagram.com/improveitco/
• IG: https://www.instagram.com/itserindiehl/
• improve it! Podcast: https://podcasts.apple.com/us/podcast/improve-it-podcast-professional-development-through/id1508450538
• I See You! book: https://www.amazon.com/See-You-Leaders-Guide-Energizing-Radical-Empathy/dp/B0CDJDP2S1/ref=monarch_sidesheet_title

Links mentioned in the episode:

• Erin's 4 day work week blog post: https://www.learntoimproveit.com/podcast-content/episode-240-how-has-the-four-day-work-week-reshaped-work-life-balance-and-productivity-for-our-team
• 'Shorter' Book: https://amzn.to/4groa1E
• 'Traction' Book: https://amzn.to/3R1x0aD
• Suneera Madhani’s episode: https://link.chtbl.com/qCQA_e3b

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