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Ep 21: What is "The Cheryl Show"?
Manage episode 418143847 series 3509706
Контент предоставлен Cheryl Kees Clendenon and Liz Lapan, Cheryl Kees Clendenon, and Liz Lapan. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Cheryl Kees Clendenon and Liz Lapan, Cheryl Kees Clendenon, and Liz Lapan или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
We're trying something new this week and Cheryl is in the hot seat while Liz interviews her about her process for initial consultations, also known as "The Cheryl Show." Cheryl goal is simply to get to know the potential clients and see if her firm can help them. She doesn't worry about being overly prepared for these meetings because they are organic--this is IMPORTANT! You must find the balance between being the designer that discusses the process, emphasizes the need to establish oneself as an expert AND build a relationship with the client. You must use the initial consultation as an opportunity to listen and understand the client's needs.
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The Design Paradigm is a 12 month comprehensive and powerful business coaching program for creative entrepreneurs who are serious about running a profitable business and being the expert in the room. It is the only coaching program to combine individual attention & accountability with live group workshops, honest video presentations and customized attention to your needs.
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Not ready for the full program? Check out our stand alone section Client Management and Processes!
Where we will be perfecting all of the details of EVERY PROCESS in your playbook with my 100 steps up the mountain and our entire process workflow; including the important client interactions before they become clients! Then we will hone in on the win-win of expert client management after they have signed the contract!
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