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Контент предоставлен James Walker & Brian Hastings, James Walker, and Brian Hastings. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией James Walker & Brian Hastings, James Walker, and Brian Hastings или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
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Unlocking the Secret to High-Quality Leads and Lower CPL

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Manage episode 428915170 series 3514127
Контент предоставлен James Walker & Brian Hastings, James Walker, and Brian Hastings. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией James Walker & Brian Hastings, James Walker, and Brian Hastings или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.

Can a higher conversion rate really give your business the upper hand in the competitive world of lead generation? Join us on the latest episode of Digital Horizons as we unravel the complexities of cost per lead (CPL) and uncover the secrets to outbidding your competitors for those coveted high-quality leads. We'll dive into the intricate relationship between lead quality and CPL, and provide actionable insights on how to improve your conversion rates by focusing on higher-quality leads. Learn how to calculate your CPL and why channel-specific analysis is essential for precise data insights.
Struggling with tracking and reporting lead quality in your digital campaigns? We’ve got you covered. This episode tackles the challenges posed by cookie deprecation and highlights practical strategies for enhancing your lead quality. Discover the power of pre-qualifying questions, the efficacy of treating lead forms like mini landing pages, and why prioritizing phone numbers over emails can make all the difference. Plus, we'll share tips on maximizing lead conversion through nurture funnels, real-time reporting tools, and aligning your campaign offers with your sales capabilities. Tune in to learn how to elevate your lead generation efforts and gain a competitive edge by focusing on quality and strategic investment.

The Digital Horizons Podcast is hosted by:
James Walker
- Managing Director Walker Hill Digital
Brian Hastings - Managing Director Nous

  continue reading

Разделы

1. Cost Per Lead and Lead Quality (00:00:00)

2. Improving Lead Quality and Conversion (00:04:23)

3. Maximizing Lead Conversion for Profit (00:11:07)

53 эпизодов

Artwork
iconПоделиться
 
Manage episode 428915170 series 3514127
Контент предоставлен James Walker & Brian Hastings, James Walker, and Brian Hastings. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией James Walker & Brian Hastings, James Walker, and Brian Hastings или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.

Can a higher conversion rate really give your business the upper hand in the competitive world of lead generation? Join us on the latest episode of Digital Horizons as we unravel the complexities of cost per lead (CPL) and uncover the secrets to outbidding your competitors for those coveted high-quality leads. We'll dive into the intricate relationship between lead quality and CPL, and provide actionable insights on how to improve your conversion rates by focusing on higher-quality leads. Learn how to calculate your CPL and why channel-specific analysis is essential for precise data insights.
Struggling with tracking and reporting lead quality in your digital campaigns? We’ve got you covered. This episode tackles the challenges posed by cookie deprecation and highlights practical strategies for enhancing your lead quality. Discover the power of pre-qualifying questions, the efficacy of treating lead forms like mini landing pages, and why prioritizing phone numbers over emails can make all the difference. Plus, we'll share tips on maximizing lead conversion through nurture funnels, real-time reporting tools, and aligning your campaign offers with your sales capabilities. Tune in to learn how to elevate your lead generation efforts and gain a competitive edge by focusing on quality and strategic investment.

The Digital Horizons Podcast is hosted by:
James Walker
- Managing Director Walker Hill Digital
Brian Hastings - Managing Director Nous

  continue reading

Разделы

1. Cost Per Lead and Lead Quality (00:00:00)

2. Improving Lead Quality and Conversion (00:04:23)

3. Maximizing Lead Conversion for Profit (00:11:07)

53 эпизодов

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