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Контент предоставлен DMN - AC Business Media and DMN (Direct Marketing News). Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией DMN - AC Business Media and DMN (Direct Marketing News) или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
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One on One: Tom O'Regan on B2B Content
Manage episode 249958403 series 47872
Контент предоставлен DMN - AC Business Media and DMN (Direct Marketing News). Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией DMN - AC Business Media and DMN (Direct Marketing News) или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Everything in B2B is becoming more measurable, including content that marketers leverage using real-time data, to see which assets are performing well and, increasingly, tying this measurement to specific segments of accounts. Welcome to the future of ABM. In this episode, Madison Logic CEO Tom O'Regan sits down with DMN's Chris Wood to discuss this rise in B2B content.
265 эпизодов
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Manage episode 249958403 series 47872
Контент предоставлен DMN - AC Business Media and DMN (Direct Marketing News). Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией DMN - AC Business Media and DMN (Direct Marketing News) или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Everything in B2B is becoming more measurable, including content that marketers leverage using real-time data, to see which assets are performing well and, increasingly, tying this measurement to specific segments of accounts. Welcome to the future of ABM. In this episode, Madison Logic CEO Tom O'Regan sits down with DMN's Chris Wood to discuss this rise in B2B content.
265 эпизодов
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