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The Power of Deep Specialization with Corey Quinn
Manage episode 422203068 series 3574946
Контент предоставлен Raul Hernandez Ochoa. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Raul Hernandez Ochoa или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
The Power of Deep Specialization with Corey Quinn
In this episode of the Do Good Work podcast, host Raul Hernandez interviews marketing expert Corey Quinn. Corey shares his journey from the highs and lows of the startup world to scaling a digital marketing agency from $20 million to $150 million. The discussion dives deep into the principles of deep specialization, why it matters, and how it can transform your business. Corey also touches on the importance of empathy in marketing, building genuine relationships, and the effectiveness of strategic gifting in outbound marketing. Tune in for valuable insights on scaling your business and mastering deep specialization.
00:00 Introduction to Corey Quinn
00:16 Corey's Journey: From Startups to Agency Success
01:28 The Importance of Specialization
02:31 Deep Specialization Frameworks
06:14 Empathy in Business
07:32 The Zone of Indifference
12:27 Gift-Based Marketing Strategies
23:15 Building Authority in a Vertical Market
24:43 Overcoming the Fear of Specialization
30:48 Conclusion and Resources
Connect with Corey:
https://www.coreyquinn.com/
https://anyonenoteveryone.com/
https://www.linkedin.com/in/coreyquinn/
Connect with Raul:
https://dogoodwork.io/apply
https://dogoodwork.io/free-growth-resources
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