ProfitKeeper's Kyle McEuen: Navigating the Road to Franchise Profitability!

Franchise Today

This week I welcome Kyle McKeown, Senior Vice President of ProfitKeeper by PrimePay, as both a guest and a new sponsor. Kyle shares his journey into franchising, highlighting his 18-year experience in the industry and how ProfitKeeper has evolved over the years to support franchisees and franchisors alike. Kyle discusses the inception of ProfitKeeper, initially designed to assist franchisees with accounting, and how it pivoted to become a comprehensive financial visibility tool for franchisors. He explains how ProfitKeeper empowers franchisees by providing insightful data that enables them to benchmark their performance and make informed decisions to enhance their business profitability. The conversation also delves into the competitive nature of franchisees and the role of collaboration tools in fostering community and improving performance. Kyle emphasizes the importance of leadership in franchising and shares his personal experience as a Primrose franchisee, underscoring the value of aligning with a brand with strong leadership. Tune in to learn more about how ProfitKeeper is shaping the franchise landscape and discover insights into the dynamics of franchising from an industry veteran.