Growing A Disruptive Brand In An Emerging Industry - A Fintech Pioneer's Journey To Exit

From Spaghetti to Growth

Fintech pioneer and seasoned entrepreneur Aditya Kurjekar shares his insights on building a successful business, emphasising the importance of a support system; making use of mentors, wherever you can find them; and having the courage to take calculated risk. Aditya makes the case that it’s not necessary to leave your large company to pursue entrepreneurial ambitions, it’s possible to do great things within larger organizations as well. There are pros to pursuing entrepreneurial ambitions within a larger organisation: the path of going out on your own can be lonely for business owners. If you do take the plunge, however, you have to be prepared for various challenges, such as the necessity to completely pivot or even rebrand your business. Tune in to hear Aditya’s tips for how to go about this. In this episode, we discuss:

👉Critical insights on entrepreneurship within the Fintech and content creation space

👉How to create a winning industry conference - story of Money 20/20

👉 The importance of a dependable support networks and mentorship for sustained business growth. 👉The skills needed to develop a winning product that captures the market. 👉 The pros and cons of entrepreneurship inside vs outside big companies About Aditya Khurjekar Aditya Khurjekar is a serial entrepreneur and industry leader in FinTech, having founded MEDICI (formerly LTP — Let's Talk Payments) and served as its CEO. With it recently being sold and aquired by Prove, Aditya now contributes his expertise to integrate MEDICI's capabilities and drive new product innovation in the realm of identity solutions for the emerging internet. Previously, Aditya was a founder of Money20/20 (largest fintech conference worldwide),and held a number of leadership positions at Verizon Wireless, , Lucent Technologies, Bell Laboratories and more.

Some Key Points: (05:06) Aditya’s initial reason for starting a business (06:48) initial steps in the corporate world

your family and support structure are invaluable as a founder (08:51) you don't have to be outside of the corporate world to show entrepreneurial spirit (12:18) Getting involved with Fintech when it was still a new arena, building the money 2020 conference (15:43) Running a profitable conference and charging what you are worth (18:39) Sponsorships are critical, how does one find good ones? (22:13) Let's Talk Payments and creating content as a business (24:36) Pivoting to a new company: Medici Global (28:35) Some tips for rebranding your business

(32:40) Making an exit from Medici Global (33:33) Being a CEO can be lonely, but you should follow your conviction anyway (36:15) The transition period between different businesses (38:20) The future for Aditya (39:11) Aditya's advice for founders in the spaghetti phase 🌎Reach out to Aditya Khujekar LinkedIN https://www.linkedin.com/in/khurjekar Twitter https://twitter.com/khurjekar?lang=en

🌎Reach out to Seema Ponda Alexander Disruptive CEO Advisory https://www.disruptive.ceo/LinkedIN: https://www.linkedin.com/in/seemaalexander IG: https://www.instagram.com/seemaalexander/?hl=en Loved this episode? Leave us a review and rating on Apple podcasts by clicking here. 🎤 Podcast post-production EZPZ Podcasting