Episode 145: Adapting Global Marketing Programs To The New Markets and Segments with Andrei & Vladimir

Full-Funnel B2B Marketing Show

Контент предоставлен Andrei Zinkevich. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Andrei Zinkevich или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.

2M ago 46:53

MP3•Главная эпизода

In the new episode of Fullfunnel Live we'll share with Vladimir Blagojevic how to adjust your GTM strategy and marketing programs to new markets and segments to drive revenue (not a frustrated regional team).
Join us to learn and discuss:

The most common mistakes when trying to adopt a successful HQ's marketing program to a new region or vertical

5-steps process we use to adjust central frameworks to the new market GTM needs, challenges and team's skillset

How to set up the right expectations and metrics for the new program

RESOURCES
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-courses/
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsletter/
Join our community for B2B marketers - The Trenches: https://trenches.community/
Ucoming events: https://lu.ma/fullfunnel/events
Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/

150 эпизодов

#Business #Marketing #Andrei Zinkevich