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#049 - Why should we choose to have less choice?
Manage episode 154506356 series 1125237
Контент предоставлен Gary Nelson, PMP (Gazza), Gary Nelson, and PMP (Gazza). Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Gary Nelson, PMP (Gazza), Gary Nelson, and PMP (Gazza) или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Everyone likes to have choice.
No, that's not quite correct. These days people demand choice, especially in the arena of consumer goods and services.
The more choice the better, it would seem - or at least the manufacturers would have you think so, as you try to pick out a new cell phone from the hundreds of similar models available on any given day.
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But the truth is we don't handle choice all that well. Choice means change and uncertainty - and offering too much choice can literally stop you in your tracks - or make you leave the shop dazed and confused, without buying anything.
Listen to the podcast or read the full article on Gazza's Corner Blog.
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No, that's not quite correct. These days people demand choice, especially in the arena of consumer goods and services.
The more choice the better, it would seem - or at least the manufacturers would have you think so, as you try to pick out a new cell phone from the hundreds of similar models available on any given day.
But the truth is we don't handle choice all that well. Choice means change and uncertainty - and offering too much choice can literally stop you in your tracks - or make you leave the shop dazed and confused, without buying anything.
Listen to the podcast or read the full article on Gazza's Corner Blog.
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