It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Контент предоставлен TravelBoom Marketing and TravelBoom. The hotel industry's best podcast for practical marketing advice. The BoomSquad are as entertaining as they are informative. A must listen for any hotelier!. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией TravelBoom Marketing and TravelBoom. The hotel industry's best podcast for practical marketing advice. The BoomSquad are as entertaining as they are informative. A must listen for any hotelier! или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
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223- TravelBoom Short Fuze: It's The Economy Stupid
MP3•Главная эпизода
Manage episode 338704116 series 1227944
Контент предоставлен TravelBoom Marketing and TravelBoom. The hotel industry's best podcast for practical marketing advice. The BoomSquad are as entertaining as they are informative. A must listen for any hotelier!. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией TravelBoom Marketing and TravelBoom. The hotel industry's best podcast for practical marketing advice. The BoomSquad are as entertaining as they are informative. A must listen for any hotelier! или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Welcome to the TravelBoom Short Fuze! This is a bite size episode of the Hotel Marketing Podcast that gives you the data to make smarter decisions. Today’s episode we cover James Carvelle’s famous quote, “It’s the economy stupid.” James was talking about the 1992 presidential election, but his words ring true for those in the travel space today. Here’s the situation. In our latest edition of the Leisure Travel Trends Study one fact stood out above all others. Only 13.5% of travelers consier COVID to be a major influence on their travel plans. Thats right, 86% don’t really care. This is great right, we can all go on our merry way and get back to where we were before. Not so fast, because just as we slayed one boogyman, another one rises to take it’s place. What’s that new boogyman? It’s the economy stupid! Every metric measured on the study points to consumers being nervous and changing their travel behavior due to rising costs and a less secure economy. DOWNLOAD THE STUDY: https://www.travelboommarketing.com/LeisureTravel SHOW NOTES AND MORE! https://www.TravelBoomMarketing.com/podcast
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continue reading
258 эпизодов
MP3•Главная эпизода
Manage episode 338704116 series 1227944
Контент предоставлен TravelBoom Marketing and TravelBoom. The hotel industry's best podcast for practical marketing advice. The BoomSquad are as entertaining as they are informative. A must listen for any hotelier!. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией TravelBoom Marketing and TravelBoom. The hotel industry's best podcast for practical marketing advice. The BoomSquad are as entertaining as they are informative. A must listen for any hotelier! или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Welcome to the TravelBoom Short Fuze! This is a bite size episode of the Hotel Marketing Podcast that gives you the data to make smarter decisions. Today’s episode we cover James Carvelle’s famous quote, “It’s the economy stupid.” James was talking about the 1992 presidential election, but his words ring true for those in the travel space today. Here’s the situation. In our latest edition of the Leisure Travel Trends Study one fact stood out above all others. Only 13.5% of travelers consier COVID to be a major influence on their travel plans. Thats right, 86% don’t really care. This is great right, we can all go on our merry way and get back to where we were before. Not so fast, because just as we slayed one boogyman, another one rises to take it’s place. What’s that new boogyman? It’s the economy stupid! Every metric measured on the study points to consumers being nervous and changing their travel behavior due to rising costs and a less secure economy. DOWNLOAD THE STUDY: https://www.travelboommarketing.com/LeisureTravel SHOW NOTES AND MORE! https://www.TravelBoomMarketing.com/podcast
…
continue reading
258 эпизодов
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