Social Media vs. Websites: Are You Leaving Money on the Table?

How to Market Your Horse Business with Denise Alvarez

It’s time we address a common question most equestrian entrepreneurs are asking when it comes to marketing.
“Is a website necessary if you are active on social? In other words, has social media replaced websites for equine businesses?
You won’t be surprised to hear my answer is no, websites have not and should be replaced by social media.
But, you may be surprised by some of the reasons I stand by that as a marketer.
Remember, my heart here at Stormlily Marketing is to help you to build an equestrian business that is sustainable for the long term. And that's truly why I believe that you need a website. Because I want you to think long-term for your horse business.
Part of that long-term planning means you need to be profitable, right?
I get that a website is an investment for you. Social media is free to get up and running; websites aren't.
The reality is, if you forego investing in a website just for money savings, you are actually leaving money on the table for your horse business.
Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/146
FREE Website Checklist → Stormlily.com/checklist