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#136 - How to Build a 2025 Marketing Roadmap: From Goal Setting to Strategic Testing
Manage episode 454806680 series 1980353
Контент предоставлен Cardinal Digital Marketing. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Cardinal Digital Marketing или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
As 2024 comes to a close, now is the time to start planning for success in 2025. Cardinal’s Chief Growth Officer, Lauren Leone and Director of Paid Media, Evan Ilgenfritz, dive into the strategic importance of road mapping for healthcare marketers, emphasizing how it can align digital marketing efforts with overarching business goals. Our hosts share how to set clear goals, build a roadmap that keeps your strategy on track, and test new ideas the smart way. Tune in to learn how to align marketing with business priorities, measure what matters, and adapt to changes for better results.
RELATED RESOURCES
How to Build a Full-Funnel Healthcare Marketing Strategy - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/healthcare-full-funnel-marketing-strategy/
Healthcare Marketing Trends in 2025: Marketers Doing More - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/healthcare-marketing-trends-2025/
Balancing Volume & CPA Priorities: The Dangers of Focusing on One Goal - https://www.cardinaldigitalmarketing.com/healthcare-resources/podcast/balancing-volume-and-cpa-priorities/
167 эпизодов
Поделиться
Manage episode 454806680 series 1980353
Контент предоставлен Cardinal Digital Marketing. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Cardinal Digital Marketing или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
As 2024 comes to a close, now is the time to start planning for success in 2025. Cardinal’s Chief Growth Officer, Lauren Leone and Director of Paid Media, Evan Ilgenfritz, dive into the strategic importance of road mapping for healthcare marketers, emphasizing how it can align digital marketing efforts with overarching business goals. Our hosts share how to set clear goals, build a roadmap that keeps your strategy on track, and test new ideas the smart way. Tune in to learn how to align marketing with business priorities, measure what matters, and adapt to changes for better results.
RELATED RESOURCES
How to Build a Full-Funnel Healthcare Marketing Strategy - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/healthcare-full-funnel-marketing-strategy/
Healthcare Marketing Trends in 2025: Marketers Doing More - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/healthcare-marketing-trends-2025/
Balancing Volume & CPA Priorities: The Dangers of Focusing on One Goal - https://www.cardinaldigitalmarketing.com/healthcare-resources/podcast/balancing-volume-and-cpa-priorities/
167 эпизодов
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Похожие на Ignite: Healthcare Marketing Podcast
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
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…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
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…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
…
continue reading
Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
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