E362 - Marketing for eCommerce Businesses (Tifany Mazza, Tykio)

Inbound Back Office

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7M ago 20:41

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If you have an eCommerce business, are you marketing effectively?
eCommerce marketing is a different animal than B2B marketing.
So how do you know if you're doing it right?
That's where Tifany Mazza, Founder of Tykio comes in. With more than a decade of experience, Tifany has successfully crafted multiple cross-channel media strategies that have resulted in notable measurable results.
In this episode, you'll learn:

What makes marketing for eCommerce businesses different
How to ensure your eCommerce is optimized for conversions
How to use paid ads for your eCommerce business
Best practices for email marketing for eCommerce businesses

You can find Tifany at Tykio & Not to Die For and on LinkedIn
If you liked this episode, please leave us a review on Apple Podcasts!

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