Работайте офлайн с приложением Player FM !
Breaking Down the New Trade Show Playbook with Steve Prahalis of SME
Manage episode 461327632 series 2840594
📖 The trade show playbook is being rewritten.
In this episode, Steve Prahalis, COO of SME, joins James Soto and Virginia Roberson to discuss how trade shows are evolving to meet the needs of diverse, modern audiences. From strategic partnerships to hybrid models and tailored attendee experiences, Steve shares insights to help trade show organizers, exhibitors, and marketers adapt and thrive.
🎧 Topics include:
- The rise of vertical marketing for targeted engagement
- Demographic shifts reshaping trade shows
- How hybrid models enhance ROI for exhibitors and attendees
- The importance of proactive strategies to stay ahead
👉 Learn actionable insights to elevate your trade show strategy.
Links Mentioned:
- SME Website: https://www.sme.org
- Steve’s LinkedIn: Steve Prahalis
About the Show:
The Industrial Strength Marketing Show is a top manufacturing podcast that explores the personalities, cutting-edge strategies, tools, and technologies transforming the industrial and manufacturing sectors. Each episode, hosted by James Soto, covers marketing, sales, business development, and integrating martech and AI into industrial B2B strategies. Tune in to gain actionable insights to help you stay ahead in the industry.
Let’s connect:
- Visit the podcast homepage
- Tweet us at @Industrialsays, @jamessotoism
- Follow James Soto on LinkedIn
- Email us at podcast@Industrialstrengthmarketing.com
- Subcribe to the YouTube channel
45 эпизодов
Manage episode 461327632 series 2840594
📖 The trade show playbook is being rewritten.
In this episode, Steve Prahalis, COO of SME, joins James Soto and Virginia Roberson to discuss how trade shows are evolving to meet the needs of diverse, modern audiences. From strategic partnerships to hybrid models and tailored attendee experiences, Steve shares insights to help trade show organizers, exhibitors, and marketers adapt and thrive.
🎧 Topics include:
- The rise of vertical marketing for targeted engagement
- Demographic shifts reshaping trade shows
- How hybrid models enhance ROI for exhibitors and attendees
- The importance of proactive strategies to stay ahead
👉 Learn actionable insights to elevate your trade show strategy.
Links Mentioned:
- SME Website: https://www.sme.org
- Steve’s LinkedIn: Steve Prahalis
About the Show:
The Industrial Strength Marketing Show is a top manufacturing podcast that explores the personalities, cutting-edge strategies, tools, and technologies transforming the industrial and manufacturing sectors. Each episode, hosted by James Soto, covers marketing, sales, business development, and integrating martech and AI into industrial B2B strategies. Tune in to gain actionable insights to help you stay ahead in the industry.
Let’s connect:
- Visit the podcast homepage
- Tweet us at @Industrialsays, @jamessotoism
- Follow James Soto on LinkedIn
- Email us at podcast@Industrialstrengthmarketing.com
- Subcribe to the YouTube channel
45 эпизодов
Все серии
×Добро пожаловать в Player FM!
Player FM сканирует Интернет в поисках высококачественных подкастов, чтобы вы могли наслаждаться ими прямо сейчас. Это лучшее приложение для подкастов, которое работает на Android, iPhone и веб-странице. Зарегистрируйтесь, чтобы синхронизировать подписки на разных устройствах.