Работайте офлайн с приложением Player FM !
Generative AI: hype or the future of customer experience?
Manage episode 376629356 series 3400520
In this episode, UserTesting’s CMO Michelle Huff talks with Liz Miller from Constellation Research about generative AI, unraveling misconceptions surrounding it, and exploring its profound impact on marketing and customer experience. Among the items they discussed, included:
- Misconceptions about generative AI
- Generative AI and storytelling
- Generative AI's role in customer experience
- Ethical considerations for brands when using generative AI
- Role of AI in design and content creation process
- How brands can ensure using AI fits with overall brand identity and values
141 эпизодов
Manage episode 376629356 series 3400520
In this episode, UserTesting’s CMO Michelle Huff talks with Liz Miller from Constellation Research about generative AI, unraveling misconceptions surrounding it, and exploring its profound impact on marketing and customer experience. Among the items they discussed, included:
- Misconceptions about generative AI
- Generative AI and storytelling
- Generative AI's role in customer experience
- Ethical considerations for brands when using generative AI
- Role of AI in design and content creation process
- How brands can ensure using AI fits with overall brand identity and values
141 эпизодов
Todos los episodios
×Добро пожаловать в Player FM!
Player FM сканирует Интернет в поисках высококачественных подкастов, чтобы вы могли наслаждаться ими прямо сейчас. Это лучшее приложение для подкастов, которое работает на Android, iPhone и веб-странице. Зарегистрируйтесь, чтобы синхронизировать подписки на разных устройствах.