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Контент предоставлен Sharon DeKoning. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Sharon DeKoning или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
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Building Relationships for Business Success with Sharon de Koning

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Manage episode 462668289 series 3496095
Контент предоставлен Sharon DeKoning. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Sharon DeKoning или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.

In this episode, Sharon de Koning shares her insights on the transformative power of building strong relationships in business. Sharon highlights the value of connecting with suppliers, competitors, and the local community to drive business growth and credibility. She offers actionable advice on engaging with community groups like local chapters of BNI, the Chamber of Commerce, and local trade shows.

Sharon also emphasizes the importance of fostering supplier relationships through clear communication, timely payments, and trust, which can lead to better pricing, faster service, and exclusive product access. Her unique perspective on collaborating with competitors—such as referring clients and co-hosting events—creates a supportive environment that benefits all parties involved.

Sharon’s approach to customer relationships is equally compelling, focusing on genuine connections, understanding their needs, and delivering excellent service. She shares how small actions, like remembering customer preferences, can increase loyalty. Throughout the episode, Sharon encourages listeners to step out of their comfort zones, engage with their communities, and embrace collaboration as a path to sustainable business success. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with practical tips and real-world examples to inspire your business journey.

Resources discussed in this episode:


Contact Sharon DeKoning | It's Time Promotions:

Transcript

Sharon DeKoning: [00:00:17] Welcome back to It's Time for Success: The Business Insights Podcast. My name is Sharon DeKoning and I am the host of the podcast. Today I want to talk about something that often gets overlooked in business and is absolutely critical to success, building strong partnerships and relationships. I have a phrase I like to use, a business builds a community, and a community builds a business. It is deeper than that, and often the benefits will not show up for a number of years later. Today we are talking about relationships with suppliers, other businesses in the community, organization, and of course our customers. These connections aren't just nice to have, they can and will make or break your business. Let's dive into it. Why these relationships are so important, we're going to talk about how they impact your business and some strategies to make those connections even stronger.

Sharon DeKoning: [00:01:13] Let's start first with community connections. In any business, it's easy to get caught up in focusing only on our day to day operations. We get consumed within these four walls, we get sidetracked. Before you know it, you get here at eight. Before you know it, at six, something like that. It's a blur, our days as entrepreneurs. That has happened to me for about 18 years. I come to work, I work, and then I go home. I've been doing It's Time Promotions for about 18 years, and the last three years I can say that I'm getting better at being involved in the community. Let's take my failure with a grain of salt, and hopefully somebody out there listens to me and learns by it and jumps on the bandwagon really quickly. Stepping outside of your business and actively engaging with your local community is a game changer. I am very introverted, I know people think that's crazy and people tell me that all the time. I am game-on at work, 100%. After work, do you want to go here? Do you want to go do that? Nope. I'm very introverted, and to get me to go into a room where I know nobody, kind of makes me want to throw up. It's not my strong feature, and it makes me feel very uncomfortable. Therefore, I will find every excuse in the book not to do what I know I need to be doing. But there's ways around it. It's not easy, but keep in mind it's important. It's always not easy, those first few times. There's things that I've learned over the years, even the way you stand, make yourself feel open. When you go to those events, make sure you're standing straight, your shoulders back and do not cross your arms. Be open to people, do not turn your back on people. There's so many different ways of making it a little bit easier for people to approach you. That might be a different session, we'll talk about that. It is awkward, but it is critical for your business.

Sharon DeKoning: [00:03:03] By building relationships within your community, whether that be with other businesses or organizations, you enable growth through collaboration, support, innovation, and possibly an opportunity. Sometimes opportunities don't come down the road for years later. We actually have a podcast coming up with Pack Wong, and he explains relationships that he's built over the years and how that opportunity didn't arise for many years later. Just being aware, be out, be present, talk to people, be in your community, and he's a prime example of that, and I am a prime example of that also. Even though they may be not manifested, but being out in the community and talking to other businesses. I've actually had people reach out to me with opportunities. Whether that be by their business, or maybe an employee, maybe they have reference of somebody that might fit in my team. There's so many different ways of winning through it, so I highly recommend getting out of your four walls, out of your comfort zone, and attending these community events.

Sharon DeKoning: [00:04:06] When you're out with other businesses or community organizations, you're not just building partnerships, you're creating a network. You're creating a network of resources. Once you get to know these people or these organizations, you can reach out to them for ideas. For example, do you know of anybody that might fit our front end line at It's Time Promotions? That could just be somebody that you've talked to, resources you have more connections. That is just one example. These connections allow you to refer business back and forth. You share your insights, and sometimes an opportunity may arise that can change your life, which is exactly what I was talking about before. It may not be right now, it may not be tomorrow, but it will be someday. Just do your due diligence now for your future. Here's an example. Partnering with local organizations for events can help you reach new audiences that you might not have access to on your own. When you go to these events, you're talking to somebody that you kind of know, they might know somebody who you don't know at all, and it might even be in a total different network of work. That is a cool way of getting to know everybody. Just be open minded, shake their hand and introduce yourself. There's another way, you could partner with local organizations for events. Whether that be through sponsorship, a speaking opportunity, or even just being present by a table with your staff....

  continue reading

10 эпизодов

Artwork
iconПоделиться
 
Manage episode 462668289 series 3496095
Контент предоставлен Sharon DeKoning. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Sharon DeKoning или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.

In this episode, Sharon de Koning shares her insights on the transformative power of building strong relationships in business. Sharon highlights the value of connecting with suppliers, competitors, and the local community to drive business growth and credibility. She offers actionable advice on engaging with community groups like local chapters of BNI, the Chamber of Commerce, and local trade shows.

Sharon also emphasizes the importance of fostering supplier relationships through clear communication, timely payments, and trust, which can lead to better pricing, faster service, and exclusive product access. Her unique perspective on collaborating with competitors—such as referring clients and co-hosting events—creates a supportive environment that benefits all parties involved.

Sharon’s approach to customer relationships is equally compelling, focusing on genuine connections, understanding their needs, and delivering excellent service. She shares how small actions, like remembering customer preferences, can increase loyalty. Throughout the episode, Sharon encourages listeners to step out of their comfort zones, engage with their communities, and embrace collaboration as a path to sustainable business success. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with practical tips and real-world examples to inspire your business journey.

Resources discussed in this episode:


Contact Sharon DeKoning | It's Time Promotions:

Transcript

Sharon DeKoning: [00:00:17] Welcome back to It's Time for Success: The Business Insights Podcast. My name is Sharon DeKoning and I am the host of the podcast. Today I want to talk about something that often gets overlooked in business and is absolutely critical to success, building strong partnerships and relationships. I have a phrase I like to use, a business builds a community, and a community builds a business. It is deeper than that, and often the benefits will not show up for a number of years later. Today we are talking about relationships with suppliers, other businesses in the community, organization, and of course our customers. These connections aren't just nice to have, they can and will make or break your business. Let's dive into it. Why these relationships are so important, we're going to talk about how they impact your business and some strategies to make those connections even stronger.

Sharon DeKoning: [00:01:13] Let's start first with community connections. In any business, it's easy to get caught up in focusing only on our day to day operations. We get consumed within these four walls, we get sidetracked. Before you know it, you get here at eight. Before you know it, at six, something like that. It's a blur, our days as entrepreneurs. That has happened to me for about 18 years. I come to work, I work, and then I go home. I've been doing It's Time Promotions for about 18 years, and the last three years I can say that I'm getting better at being involved in the community. Let's take my failure with a grain of salt, and hopefully somebody out there listens to me and learns by it and jumps on the bandwagon really quickly. Stepping outside of your business and actively engaging with your local community is a game changer. I am very introverted, I know people think that's crazy and people tell me that all the time. I am game-on at work, 100%. After work, do you want to go here? Do you want to go do that? Nope. I'm very introverted, and to get me to go into a room where I know nobody, kind of makes me want to throw up. It's not my strong feature, and it makes me feel very uncomfortable. Therefore, I will find every excuse in the book not to do what I know I need to be doing. But there's ways around it. It's not easy, but keep in mind it's important. It's always not easy, those first few times. There's things that I've learned over the years, even the way you stand, make yourself feel open. When you go to those events, make sure you're standing straight, your shoulders back and do not cross your arms. Be open to people, do not turn your back on people. There's so many different ways of making it a little bit easier for people to approach you. That might be a different session, we'll talk about that. It is awkward, but it is critical for your business.

Sharon DeKoning: [00:03:03] By building relationships within your community, whether that be with other businesses or organizations, you enable growth through collaboration, support, innovation, and possibly an opportunity. Sometimes opportunities don't come down the road for years later. We actually have a podcast coming up with Pack Wong, and he explains relationships that he's built over the years and how that opportunity didn't arise for many years later. Just being aware, be out, be present, talk to people, be in your community, and he's a prime example of that, and I am a prime example of that also. Even though they may be not manifested, but being out in the community and talking to other businesses. I've actually had people reach out to me with opportunities. Whether that be by their business, or maybe an employee, maybe they have reference of somebody that might fit in my team. There's so many different ways of winning through it, so I highly recommend getting out of your four walls, out of your comfort zone, and attending these community events.

Sharon DeKoning: [00:04:06] When you're out with other businesses or community organizations, you're not just building partnerships, you're creating a network. You're creating a network of resources. Once you get to know these people or these organizations, you can reach out to them for ideas. For example, do you know of anybody that might fit our front end line at It's Time Promotions? That could just be somebody that you've talked to, resources you have more connections. That is just one example. These connections allow you to refer business back and forth. You share your insights, and sometimes an opportunity may arise that can change your life, which is exactly what I was talking about before. It may not be right now, it may not be tomorrow, but it will be someday. Just do your due diligence now for your future. Here's an example. Partnering with local organizations for events can help you reach new audiences that you might not have access to on your own. When you go to these events, you're talking to somebody that you kind of know, they might know somebody who you don't know at all, and it might even be in a total different network of work. That is a cool way of getting to know everybody. Just be open minded, shake their hand and introduce yourself. There's another way, you could partner with local organizations for events. Whether that be through sponsorship, a speaking opportunity, or even just being present by a table with your staff....

  continue reading

10 эпизодов

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