S04.EP11 - How to Build Big Brands on Small Budgets with Ian Barnard

JUST Branding

Контент предоставлен JUST Branding - by Jacob Cass & Matt Davies, JUST Branding - by Jacob Cass, and Matt Davies. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией JUST Branding - by Jacob Cass & Matt Davies, JUST Branding - by Jacob Cass, and Matt Davies или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.

1y ago 50:45

MP3•Главная эпизода

Join us as we sit down with marketing strategist, Ian Barnard, and delve into the world of brand performance and its distinction from performance marketing, exploring the positioning process (4Cs) and the significance of creating future demand.

Ian shares valuable insights on how small brands can grow when competing against larger market leaders and highlights the most common advertising mistakes made by small brands.

Tune in to learn how brand marketing can facilitate profitable scaling and discover the 2-4-5 framework for effective full-funnel advertising.

We also discuss digital marketing mistakes that damage brands and uncover strategies for positioning brands to become the top-of-mind choice.

Don’t miss this insightful conversation that will level up your brand & marketing expertise, no matter your level.

100 эпизодов

#Arts #Graphic Design #JUST Branding - by Jacob Cass & Matt Davies #JUST Branding - by Jacob Cass #Matt Davies