Matt Jones on digging for content gold, returning to competition and taking over YouTube

Just Ride

When Covid hit and a global lockdown saw the whole world forced to adapt to a new normal, Matt Jones headed into his back garden and started building. A year later he’d crafted some incredible jumps in his yard and turned his YouTube account into one of the most must-watch mountain bike channels on the platform.
Matt’s career has been fascinating. One of the world’s best slopestyle riders from a young age, the lure of content creation and the success of his YouTube channel took him down a path perpendicular to competing – yet the lure of competition is never far away for Matt.
He joined Rob and Eliot to reflect on his varied career, educate the listeners on the intricacies of slopestyle, open up on his future competitive ambitions and chat all things content creation. Like everything with Matt, this Just Ride chat is a lot of fun. Enjoy.
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