Ep 55. Maximise Your Marketing with Facebook Ads: Expert Tips from Anna Shipley

Mad Marketing Mums

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Thinking about running paid ads for your business? Paid ads can be a great addition to your marketing strategy; working hand-in-hand with your organic efforts to amplify your existing results and get your business in front of more eyes.

Sharing her advertising insights, is Anna Shipley from Flourish Digital - an e-commerce growth specialist with over a decade of experience helping small businesses grow and scale.
Anna's background in online retail gives her incredible insights into work works and what it takes to succeed online.

This episode covers:

The multifaceted benefits of paid ads (beyond sales);
Differences between e-commerce vs. service-based business ads;
Updates in Facebook and Instagram ads for 2024;
To boost or not to boost? Boosting posts vs. running ad campaigns;
Recommended campaign types for beginners.

Connect with Anna:

Connect with us on Instagram and TikTok @madmarketingmums and tell us what you think about this episode.

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#Business #Marketing #Kryshla Salaris and Clementine Holman #Clementine Holman #Kryshla Salaris #Digital Marketing #Business Marketing #Social Media #B2B Marketing #Content Marketing #Content Creation #Small Business Ownership #Instagram Marketing #TikTok Marketing #Linkedin Marketing