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Where are all the Olympic advertisements, and Bops and flops: The campaigns we're loving right now
Manage episode 428307060 series 3550869
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Fancy seeing you here, fellow marketeer! You get a gold star for being dedicated enough to read the show notes!
For our first episode of July, we’re looking at advertising. To start with, Rich Harper and Mark Bundle explore the state of Olympic advertising, questioning whether it is on the decline or if brands are strategically waiting until after events like the Euros and Wimbledon to launch their campaigns.
Freya Willcocks expertly oversees our second segment, looking at the current hits and misses of advertising campaigns, with Tom Inniss and Michele Rafaelli contributing campaigns they love and, for once, agreeing on something.
Marketers of the Universe is brought to you by the clever folks at Brew Digital. We’re not your typical digital marketing agency; using an innovative approach to decision-making and collaboration, we help you create an impactful digital strategy that actually delivers results for your business.
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Разделы
1. Introduction (00:00:00)
2. There's a distinct lack of Olympic advertising (00:01:27)
3. Bops and flops: the best and worst campaigns of the moment (00:18:54)
4. Outro (00:34:15)
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