Rethink Your Marketing and Transform Your Brand with Orsolya Herbein | Marketing Expedition Podcast

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Orsolya (short Orsi, but pronounced Orshie) didn’t wait long before revealing her passion for art and creativity: At the tender age of three, she won an International Drawing Competition in Eastern Europe. Once the time came for Orsolya to pick a career path, graphic design seemed a natural fit. Orsolya has a B.A. in Graphic Design from the New England School of Art and Design in Boston. After graduating, Orsolya began her professional design career while continuing to serve various clients as a freelance designer. In 2016, Orsolya partnered with Matt Christ to run and grow a virtual branding and marketing agency called Brand3, Inc. Together they have mobilized effective brands for a diverse range of privately held businesses and organizations. Because of ineffective marketing, many businesses will never reach their full market potential. Matt and Orsolya believe that there is actually a right way to market. Their true passion is to transform brands and provide their clients with a tailored, strategic plan to help engage and retain the right customers.

00:00 - 00:51 Orsolya’s Bio

00:52 - 11:53 Marketing Essentials Moment: Value of using Coupons

11:54 - 12:23 Welcome to Peppershock Media’s Marketing Expedition Podcast

12:24 - 15:03 Welcome to the show, Orsolya (Orshie)!

15:04 - 23:03 How Orsolya helps businesses rethink marketing by building their foundation (Branding)

23:04 - 25:40 How brand builds trust

25:41 - 29:21 Building a brand that speaks to what the customer values

29:22 - 33:05 Understanding your Target Audience

33:06 - 33:45 Here’s a $25 credit to try Stitch Fix! Use our link to get your credit!

33:46 - 39:07 Word of the Day: Functional Beauty

39:08 - 43:17 Transforming business brands from noise to clarity

43:18 - 43:27 “Speak value, stop talking about yourself and start talking about how you solved a problem to your customer.” -Orsolya Herbein

43:28 - 48:23 Resources and mentors that inspire Orsolya

48:24 - 51:46 Sharing marketing tactics and words of wisdom

51:47 - 52:43 Fun, fame, or fortune?

52:44 - 53:27 Reach out to Orsolya at linkedin.com/in/orsolya-orshie-herbein-95300bb/ and brand3.net

53:28 - 53:44 Thank you so much, Orsolya! Enjoy your marketing journey!

53:45 - 54:30 Join The Marketing Expedition Community today!

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