Episode 22: Founder of By Rotation, Eshita Kabra Davies

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Eshita Kabra Davies is the incredibly inspirational Founder of By Rotation, UK's first and only fashion rental app where you can rent and lend your wardrobe. I sat with Eshita over zoom (embracing the isolation period!) and discussed the idea behind By Rotation, what it’s like to work with your husband, how she makes sure all areas of culture and diversity are covered through her talented team, and what COVID-19 means for businesses like hers. I left the podcast feeling super encouraged and truly inspired by Eshita’s thoughts and actions. The way brands and people are responding to supporting people and finding light in this crisis - brands like By Rotation, who are giving away a free rental to every NHS staff member, so they can have something extra cute to wear when this is over! - is really empowering to be part of and watch.

Eshita also shared some people she is really inspired by right now, which we would love to share with you:

Sharmadean Reid - Founder of Beauty Stack

Emily Weiss - Founder + CEO of Glossier

Mikaela Loach - Sustainability Activist + Medical Student!

You can find By Rotation on instagram here @byrotationofficial

Eshita’s personal IG @arentyoueshita

And you can download their free app through Android and the App Store - www.byrotation.com

Here's links to who Natasha recommended:

@psyclelondon

@bloklondon

@model_me

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Model Me is designed to empower and educate models and creatives, the Model Me Podcast is a place to learn and hear different insights from talented creatives from all over the world, in many different areas of the creative and fashion industry.