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#26 - Exploring the Role of Insight Activation in Market Research (with Greg Morris of F1)
Manage episode 336506078 series 3377566
Контент предоставлен FlexMR. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией FlexMR или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
In this episode of the MRX Lab from FlexMR, we’re joined by Greg Morris, Senior Brand Research Manager at F1. Over the course of ten minutes, we evaluate the role of insight activation in market research – what it is, why it’s important and the impact that it can have.
Greg shares his advice for engaging stakeholders throughout a research project, overcoming time constraints and turning insight into action. We also explore why insight is so important to F1 and the role that the research team play in helping stakeholders to achieve their goals.
---
Presented by: Chris Martin, CMO @ FlexMR (CJ_24K)
Featuring: Greg Morris, Senior Brand Research Manager @ F1
For more info on FlexMR, visit www.flexmr.net
62 эпизодов
Поделиться
Manage episode 336506078 series 3377566
Контент предоставлен FlexMR. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией FlexMR или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
In this episode of the MRX Lab from FlexMR, we’re joined by Greg Morris, Senior Brand Research Manager at F1. Over the course of ten minutes, we evaluate the role of insight activation in market research – what it is, why it’s important and the impact that it can have.
Greg shares his advice for engaging stakeholders throughout a research project, overcoming time constraints and turning insight into action. We also explore why insight is so important to F1 and the role that the research team play in helping stakeholders to achieve their goals.
---
Presented by: Chris Martin, CMO @ FlexMR (CJ_24K)
Featuring: Greg Morris, Senior Brand Research Manager @ F1
For more info on FlexMR, visit www.flexmr.net
62 эпизодов
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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