Growing a Wellness Center with Ed Jones from Nutrition World

Natural Products Marketer Podcast

Ever wondered how intuition can play a role in product selection for health stores? Join us in an enlightening discussion with Ed Jones from Nutrition World in Chattanooga, as he unravels his meticulous approach to curating high-quality products on his shelves. Discover the unique blend of intuition, social media insights, and rigorous certificates of analysis that Ed employs to ensure only the best make it to his customers. He reveals the importance of transparency, understanding a brand’s ethics, and the critical role of customer feedback in maintaining trust and integrity in the natural products industry.
Shifting gears to holistic healthcare integration, we explore the transformative benefits of a higher protein diet, focusing on responsibly sourced animal-based products. Learn how to navigate the transition from seed oils to healthier natural fats like tallow and olive oil. Ed shares valuable insights on bridging natural products with conventional medicine, highlighting the necessity of a collaborative team approach in healthcare. With challenges like finding practitioners who embrace this model, Ed emphasizes the need for continuous learning and adaptation to deliver the best care possible.
Imagine a wellness center where various health practitioners unite under one roof, offering a comprehensive health approach. Ed guides us through the vision of building such a community, addressing the challenges and rewards of collaboration with independent practitioners. Gain strategies for developing referral relationships and building credibility and trust within the healthcare sector. With Ed’s expertise, discover the untapped potential of reaching new clients who may be unaware of the services provided by nutrition stores, opening up opportunities for growth and outreach.

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About Amanda Ballard

Amanda has worked in natural products marketing in the retail setting since 2016 and has a great understanding of the unique challenges and opportunities that retailers in this industry face. More than anything, she wants this industry to continue to boom and believes much of that success hinges on the ability of retailers to do well in their businesses and market their products effectively.

About Tina Smith

Since 2014, Tina has worked with multiple natural products businesses, discovering how to market their CBD products online, without having their payment processor shut them down, to letting customers talk about their health issues those products have helped them solve. She knows first hand how experts like you offer the best products and a superior customer experience, that is why she is committed to helping you find an easy way to grow your natural product business.

Разделы

1. Product Vetting and Local Support Importance (00:00:00)

2. Holistic Approach to Healthcare Integration (00:12:15)

3. Building a Wellness Center Community (00:20:06)

4. Building Credibility and Trust in Healthcare (00:25:45)