Quantifying the American Mind: George Gallup, and the Promise of Political Polling

New Books in American Politics

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Early pollsters thought they had the psychological tools to quantify American mind, thereby enabling a truly democratic polity that would be governed by a rational public opinion. Today, we malign the misinformed public and dismiss the deluge of frivolous polls. How did the rational public become the phantom public? We tell the story of George Gallup, his critics, and also examine alternatives to political polling.

This is episode three of Cited Podcast’s returning season, the Rationality Wars. This season tells stories of political and scholarly battles to define rationality and irrationality. For a full list of credits, and for the rest of the episodes, visit the series page.

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