042. How To Host Successful Virtual Membership Events with Emma Barr

Online Events Made Simple

Have you been wondering how to make the big pivot to virtual events? Are you a complete newbie when it comes to event technology and the virtual event world? As we speak with guest speakers and discuss our own experiences with the virtual and hybrid event industry, we will be going through the challenges you may face along the way and how to overcome these.

With the current situation, the rise and requirement for virtual and hybrid events are definitely on the rise - have you made the move yet? Listen to our live podcast every week on our Facebook page, or you can listen to the podcast version to find out how you can make your online events simple.

Emma Barr joined the RCM in 2014 working her way up to her current position advising the college on their events and training programme, running more than 80 events a year. This includes curating the RCM’s webinar series, producing the education, research, trade union and annual conferences. In the past year Emma has managed the transition from face to face to virtual events and trained a team to help deliver these to the RCM’s members.

Emma introduces herself and what she does for a living at the RCM (Royal College of Midwives) She expresses what she's been through over the past year, making to pivot to virtual and how she tackled all the challenges. Emma talks about engagement and the new strategies she had to implement to reach maximum engagement and what she thinks will happen in the future. She finishes off the podcast by giving advice to all event organisers out there.

Introduction and RCM (3:15) Challenges (4:40) Platforms (5:42) Engagement (10:25) Future of events (13:16) Advice (16:07)

EVENTMIND is a market leader in the virtual meetings and events sector. EVENTMIND provides training, consultancy and delivery for businesses looking to engage virtually with their audience and community. You can give us an email on [e-mail] or alternatively call us on 0330 133 3485.

EventMind does not endorse any particular virtual event platform or software. We review the platforms available on the market monthly (through a combination of client feedback, test events and demos). There’s no platform which is an ‘all in one’ or ‘all inclusive’ solution when it comes to virtual event platforms. Bear in mind, most virtual event platforms were originally live event apps or software. Covid19 accelerated many platforms to pivot into creating virtual event solutions. In the long run, this seems to be a smart move as hybrid events are likely to become standard (especially if you understand how to monetize hybrid events and maximise global audience reach).