Global perspective Human stories
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Evan Jones - "The Customer is Always Right: How Creators Need Big Data to Increase Discoverability and Retain Their Fans"
Manage episode 175779371 series 1401770
Контент предоставлен Erin Smith and Ontario Creates. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Erin Smith and Ontario Creates или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Every moment you spend online, you are participating in a massive global experiment. Before digital technology, producers needed to make sure their project was perfect - there was only one broadcast premiere, only one book launch. Today every interaction is an opportunity to learn more about your target market; best approaches to reach your audience, onboard, and engage them. Learn how Stitch Media launched a publishing platform for Together Tales and refined it using big data in their marketing strategy, and look inside Threads Audience Development tools to see how this radical approach is increasing discoverability and retention for their partners.
Evan Jones, Founder, Threads Audience Development
54 эпизодов
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Manage episode 175779371 series 1401770
Контент предоставлен Erin Smith and Ontario Creates. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Erin Smith and Ontario Creates или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Every moment you spend online, you are participating in a massive global experiment. Before digital technology, producers needed to make sure their project was perfect - there was only one broadcast premiere, only one book launch. Today every interaction is an opportunity to learn more about your target market; best approaches to reach your audience, onboard, and engage them. Learn how Stitch Media launched a publishing platform for Together Tales and refined it using big data in their marketing strategy, and look inside Threads Audience Development tools to see how this radical approach is increasing discoverability and retention for their partners.
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Global perspective Human stories
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continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
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continue reading
The definitive business podcast from the BBC. Each week, the BBC's Evan Davis is joined by bosses, entrepreneurs and industry experts, to lift the lid on how their businesses work, and what it’s like to be in charge. They discuss a big issue, a big challenge, or a big question facing their industry. From managing AI to managing millennials, from supermarkets to supercharging a new product. And our guests will share their stories of success and failure along the way. Podcasts are published ev ...
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Player FM - приложение для подкастов
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Работайте офлайн с приложением Player FM !
