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How Salon Clients Find You Online and The Missing Context of Charging Your Worth
Manage episode 410491756 series 3046924
Контент предоставлен Nina L. Kovner. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Nina L. Kovner или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
In this episode, Nina dives into a few key actions that can have an immediate impact on your salon business and brand. New salon clients find you via search, whether it be through search engines, voice, AI, referral platforms or the socials. Every word matters, which means your captions are more important than ever. In this episode I share an exercise I did that proved how social media posts can significantly contribute to how your salon comes up in search engines. We also talk about the missing context of the ‘charging your worth’ messaging in the salon industry, and give you some fundamental tools to help you refocus your energy on your own salon brand and get out of comparison. You can find us on the socials here and here, on the web here, and Creating Your Awesome Salon Brand, a complete course for beauty professionals here. Thank you so much for listening!
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