Работайте офлайн с приложением Player FM !
Alen Sultanic On The Future Of Marketing And How To Stay Ahead | EP280
Manage episode 462132206 series 2817055
On this episode, Alen Sultanic dives into his unconventional journey in the marketing space. Known for his behind-the-scenes brilliance, Alen unpacks the philosophies and frameworks that make him one of the most respected figures in the industry. From his approach to building high-converting offers to his mastery of mental models, Alen offers a rare glimpse into the mind of a marketing genius.
Whether you’re a marketer, entrepreneur, or just someone curious about the mechanics of persuasion, this episode is packed with tactical insights and thought-provoking strategies.
Topics Covered:
- The evolution of marketing from 2010 to 2025: Key lessons for staying ahead. [7:20]
- Why quality beats quantity in content creation—and how to win with differentiation. [14:36]
- The four core drivers of human behavior and how to use them in your marketing. [26:07]
- How to address objections by understanding the trade-offs consumers face. [44:56]
- The psychological difference between men and women in purchasing decisions—and how it impacts ad success. [50:07]
- The secret to building trust in a world dominated by “instant buyers.” [38:19]
- Why understanding economics is essential for creating irresistible offers. [57:30]
- Tips for crafting messaging that balances persuasion and authenticity. [34:45]
- Alen’s unique insights on building long-term, engaged communities. [59:01]
Connect with Alen Sultanic
- Nothing Held Back Meta Group (Free)
Connect with Jason Portnoy
Want to work with Jason one-on-one? Click Here
318 эпизодов
Manage episode 462132206 series 2817055
On this episode, Alen Sultanic dives into his unconventional journey in the marketing space. Known for his behind-the-scenes brilliance, Alen unpacks the philosophies and frameworks that make him one of the most respected figures in the industry. From his approach to building high-converting offers to his mastery of mental models, Alen offers a rare glimpse into the mind of a marketing genius.
Whether you’re a marketer, entrepreneur, or just someone curious about the mechanics of persuasion, this episode is packed with tactical insights and thought-provoking strategies.
Topics Covered:
- The evolution of marketing from 2010 to 2025: Key lessons for staying ahead. [7:20]
- Why quality beats quantity in content creation—and how to win with differentiation. [14:36]
- The four core drivers of human behavior and how to use them in your marketing. [26:07]
- How to address objections by understanding the trade-offs consumers face. [44:56]
- The psychological difference between men and women in purchasing decisions—and how it impacts ad success. [50:07]
- The secret to building trust in a world dominated by “instant buyers.” [38:19]
- Why understanding economics is essential for creating irresistible offers. [57:30]
- Tips for crafting messaging that balances persuasion and authenticity. [34:45]
- Alen’s unique insights on building long-term, engaged communities. [59:01]
Connect with Alen Sultanic
- Nothing Held Back Meta Group (Free)
Connect with Jason Portnoy
Want to work with Jason one-on-one? Click Here
318 эпизодов
Все серии
×Добро пожаловать в Player FM!
Player FM сканирует Интернет в поисках высококачественных подкастов, чтобы вы могли наслаждаться ими прямо сейчас. Это лучшее приложение для подкастов, которое работает на Android, iPhone и веб-странице. Зарегистрируйтесь, чтобы синхронизировать подписки на разных устройствах.