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PG Podcast Network by Paul Gardner | Media Marketing | Advertising | Business | Sports | Politics
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14. Are We Seeing A Brand Resurrection
Manage episode 309696950 series 3038344
Контент предоставлен Paul Gardner - Serial entrepreneur | Advisor and mentor to CEOs & SME's | Executive Director of Dig & Fish, Paul Gardner - Serial entrepreneur | Advisor, Mentor to CEOs, SME, and Apos;s | Executive Director of Dig. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Paul Gardner - Serial entrepreneur | Advisor and mentor to CEOs & SME's | Executive Director of Dig & Fish, Paul Gardner - Serial entrepreneur | Advisor, Mentor to CEOs, SME, and Apos;s | Executive Director of Dig или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
In today’s fragmented media landscape, branding has become even more important as it may well often be the only form of communication a potential customer ever experiences. So much more than a logo or decision made by a junior marketing manager, branding is enjoying a renaissance of late and may well enter the next decade as the most important weapon in the marketing communications armoury. Join R-Co CEO Richard Henderson and Paul Gardner on www.pgpodcast.com
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