How to Stand Out in a Competitive Market: AI-Driven Customer Experience Strategies with Ian Golding, CEO and Founder of Customer Experience Consultancy

Practical AI: The Capacity for Good

In this episode of Practical AI: The Capacity for Good, Ian Golding, CEO and Founder of Customer Experience Consultancy, joins James Diel to unveil the key elements that make a customer experience memorable and differentiate it from its competitors, as well as the frameworks organizations might use to incorporate AI into their customer journey for an enhanced customer experience.

Ian Golding is a Certified Customer Experience Professional (CCXP), the first in the world to be authorized by the Customer Experience Professionals Association (CXPA) to teach CCXP accreditation. He has over twenty-seven years of experience working across multiple industries, including retail, financial services, logistics, telecoms, and pharmaceuticals.

In addition to his roles at Customer Experience Consultancy, he serves in customer experience roles at several other companies, including The Customer Institute, Customer Experience Magazine, and Chartered Institute of Marketing. Ian is also the Co-founder of The Entrepreneurial Retreat Programme and author of Customer What.

Episode Resources

• Ian Golding’s Website
• Ian Golding on LinkedIn
• Ian Golding on Twitter
• Ian Golding on Facebook
• The Entrepreneurial Retreat Programme Website
• The Customer Institute Website
• The Chartered Institute of Marketing Website
• Customer Experience Professionals Association Website
• Customer Experience Magazine Website
• Customer What Book

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Previous guests include: Shep Hyken, Chief Amazement Officer at Shepard Presentations, Annette Franz, Founder and CEO of CX Journey, Charles Schiele, Cloud Engineer at Google, Ian Golding, CEO and Founder of Customer Experience Consultancy, Dan Gingiss, Chief Experience Officer at The Experience Maker,Ayman Husain, Director of Customer Success, Data, AI, and Advanced Analytics at Microsoft
Check out our three most downloaded episodes:

• How to Stand Out in a Competitive Market: AI-Driven Customer Experience Strategies with Ian Golding, CEO and Founder of Customer Experience Consultancy
• The Potential of AI in the Quick-Service Restaurant Industry with Charles Schiele, Cloud Engineer at Google
• How AI Impacts and Scales Customer Success with Ayman Husain, Director of Customer Success, Data, AI, and Advanced Analytics at Microsoft

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