GG #05: Member Only Q+A w/ “The Go-Giver” Bob Burb

Real Business Connections

Watch the full episode on Youtube: https://youtu.be/0e4fYeJT5wg

During this episode, you will learn about:

[00:25] LST Episode #86 with Bob Burg: https://realbusinessconnections.com/podcast/bobburg/

[00:53] GrowGetters ONLY website: https://growgettersonly.com/

[02:42] The Go-Giver concept

[04:09] Bob’s book, The Go-Giver: https://thegogiver.com/the-go-giver/

[04:16] The 5 laws of stratospheric success

[04:22] #1 The Law of Value

[05:34] #2 The Law of Compensation

[06:07] #3 The Law of Influence

[07:07] The Golden Rule of Business

[07:46] #4 The Law of Authenticity

[10:29] #5 The Law of Receptivity

[14:56] The biggest mistake people make when trying to implement the wisdom from “The Go-Giver” book

[18:27] How do you navigate when you encounter challenging people in business?

[20:28] The Go-Giver Influencer: https://thegogiver.com/the-go-giver-influencer/

[23:55] Bob’s advice to small business owners on how to authentically become the authority figure and thought leader in their field

[26:26] How to ensure that others do not take advantage of you while practicing the principles of the Go-Giver concept

[30:35] Connect with Bob Burg

Website:www.burg.com

[31:34] Recommended reading

• The Secret of Selling Anything: https://bit.ly/4cptuQM

• How to Win Friends & Influence People: https://bit.ly/45IRlIV

Key Takeaways:

• The Go-Giver concept entails shifting focus from getting to giving. [02:42]

• Constantly and consistently providing immense value to others is not only a more fulfilling way of conducting business, but it is also the most financially profitable. [02:53]

• In any free market environment, there should be two types of profit: buyer profit and seller profit. This is because both parties end up significantly better off than they were before. [05:19]

• Your income is determined by how many people you serve and how well you serve them. [05:36]

• “All things being equal, people will do business with and refer business to those people they know, like, and trust.” ~Bob Burg [07:07]

• Being authentic means acting congruently with your values. [10:15]

• The key to effective giving is to stay open to receiving. [10:31]

• “Money is an echo of value; it’s the thunder to value’s lightning.” ~John David Mann [12:09]

• Price refers to a dollar figure, whereas value denotes the relative worth or desirability of something to the end-user or beholder. [15:13]

• “You cannot improve a situation that you don’t realize exists.” ~Bob Burg [27:14]

• “The secret to selling anything is to find out what the other person wants and help them get it.” ~Harry Browne [32:18]

People Mentioned and Other Resources:

1. John David Mann

2. The Go-Giver Influencer: https://thegogiver.com/the-go-giver-influencer/

3. The Gonzo Experience Podcast: https://www.davidmammano.com/podcast

4. The Secret of Selling Anything: https://bit.ly/4cptuQM

5. How to Win Friends & Influence People: https://bit.ly/45IRlIV

Keep In Touch with Bob Burg:

Website: https://burg.com/

Twitter: https://twitter.com/bobburg

LinkedIn: https://www.linkedin.com/in/bobburg/

Facebook: https://www.facebook.com/burgbob

Instagram: https://www.instagram.com/realbobburg/

Linktr.ee: https://linktr.ee/bobburg

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