How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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Контент предоставлен Oliver Banks. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Oliver Banks или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
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321: The Hidden Neuro-Influences In Retail
Manage episode 451676345 series 2978503
Контент предоставлен Oliver Banks. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Oliver Banks или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Many aspects of retail success are underpinned by the complexities of human psychology. Every decision your customers make—whether it’s choosing a product, responding to a promotion, or choosing to shop in a store or recommending to friends —is influenced by subtle yet powerful neuro-influences. These cognitive strategies shape perceptions, drive actions, and can unlock significant opportunities for your business. Are you using these to drive your business forward? And should you or does this cross ethical boundaries? Listen now to understand the powerful opportunities and dangers tucked into the psychology of shopping.
Listen to this episode of the Retail Transformation Show and discover:
- What are neuro-influences and where are they used.
- How effective use of psychology can boost business performance.
- The unintentional dangers of misusing neuro-influences.
The show notes are at www.obandco.uk/321.
300 эпизодов
Поделиться
Manage episode 451676345 series 2978503
Контент предоставлен Oliver Banks. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Oliver Banks или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Many aspects of retail success are underpinned by the complexities of human psychology. Every decision your customers make—whether it’s choosing a product, responding to a promotion, or choosing to shop in a store or recommending to friends —is influenced by subtle yet powerful neuro-influences. These cognitive strategies shape perceptions, drive actions, and can unlock significant opportunities for your business. Are you using these to drive your business forward? And should you or does this cross ethical boundaries? Listen now to understand the powerful opportunities and dangers tucked into the psychology of shopping.
Listen to this episode of the Retail Transformation Show and discover:
- What are neuro-influences and where are they used.
- How effective use of psychology can boost business performance.
- The unintentional dangers of misusing neuro-influences.
The show notes are at www.obandco.uk/321.
300 эпизодов
ทุกตอน
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Похожие на Retail Transformation Show with Oliver Banks
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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continue reading
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continue reading
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…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
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Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
Let’s face it, Real estate education has lost the script. Everybody “claims” to have the secret sauce. They get you to sign up, get you to bite on a “magic” formula, but there’s no real tools to get there. There’s so much talk, no practical steps. It’s not instructional, it’s hype. The ideas aren’t focused on your success, it’s focused on theirs. Well, it doesn’t have to be that way. If you’ve been searching for a way to escape the rat race and achieve true financial freedom wholesaling real ...
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continue reading
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…
continue reading
The definitive business podcast from the BBC. Each week, the BBC's Evan Davis is joined by bosses, entrepreneurs and industry experts, to lift the lid on how their businesses work, and what it’s like to be in charge. They discuss a big issue, a big challenge, or a big question facing their industry. From managing AI to managing millennials, from supermarkets to supercharging a new product. And our guests will share their stories of success and failure along the way. Podcasts are published ev ...
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continue reading
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continue reading
Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
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