Amplify Video in Higher Education with Matt Clark

Riveo Impact Lab

In this episode of Amplify, Elin talks with Matt Clark, Assistant Dean for Advancement at Syracuse University of Information Studies.
With over 30 years of experience, Matt’s higher education Advancement and External Affairs experience has been focused on program development and delivery, advocacy efforts among corporate, foundation and government constituents, individual philanthropy, and grant development. He also worked with several Fortune 500 companies as a technical writer and earned a law degree from SU’s College of Law with a concentration on Intellectual Property Law and Technology Management.
This episode explores the importance and different uses for video in the higher education space. Matt discusses the importance for higher education to continue to be an innovative and how using video can make an impact on students, staff, and administrators.

Amplify is produced for you by Riveo Creative. For more Amplify content, including the video versions of all our episodes, please visit amplifypodcast.media.

Разделы

1. Amplify Video in Higher Education with Matt Clark (00:00:00)

2. Why Matt Chose Higher Ed (00:00:36)

3. Matt’s Role (00:01:43)

4. Relationships With Donors (00:02:51)

5. Balance In Marketing (00:07:05)

6. Engagement in Marketing (00:09:20)

7. The Authenticity of Video (00:11:56)

8. Video Success Story (00:13:50)

9. Hesitant to Use Video? (00:15:24)

10. What to Look For in a Video Company (00:17:39)

11. Drawing the Good Out of an Interview (00:23:34)