Ep 01: Communication is the Key to Sales Success with Tom Redman

Sales Leader Secrets

Big Bus, Big Dreams! Insights from the Managing Director of Big Bus Tours. In this first episode of Sales Leader Secrets your host, Amanda Downs, and very special guest, Tom Redman, share expertise on leadership, team building, and the powerful role of communication in sales management. Tom's journey is nothing short of inspiring - from working as a blue coat at Pontins to becoming the managing director of one of the most iconic hop-on, hop-off bus tour companies in the world. Tom shares his incredible career trajectory, diving into the invaluable lessons he learned along the way, from effective communication and team management to overcoming imposter syndrome. You won't want to miss this episode on leadership, team building, and the powerful role of communication in sales management. So, sit back, relax, and get ready for some fantastic stories and practical advice from one of the industry’s best.

Here are the Highlights:

01:44 Tom’s backstory, from Brit School to holiday parks.

07:43 London open-top bus tours showcase iconic landmarks.

10:27 Learning communication skills and overcoming imposter syndrome.

15:00 Merchandising, marketing, and sales hinge on communication.

17:25 How employees love the unique, varied nature of work.

21:05 Delivering training, customer service, and feeling good.

24:32 Incentivising excellence through communication, trust, and support.

28:04 Communicate openly, and bring everyone on the journey.

29:54 Good communication builds understanding and support.

Join us each month between September and January for the Uspire webinar series “Build Your Commercial Leadership” and get valuable leadership frameworks and techniques to help you lead your team to sustainable revenue growth. Register here https://theuspiregroup.com/uspire-events/uspire-discover-build-your-commercial-leadership/

About Tom Redman

Tom is the Managing Director of the Big Bus Company, steering the world's largest open-top sightseeing bus tour operator towards continued success. His leadership, rooted in a strong sales background, drives excellence across all departments while fostering a spirit of adventure that resonates with millions of tourists annually. Tom's expertise spans crucial areas such as recruitment, training, and operational management, underpinned by his keen eye for analysing KPIs and setting ambitious targets. Beyond the boardroom, his passion for community engagement shines through his role as Chairman of a youth football club, showcasing a commitment to nurturing talent both in business and on the field.

Find out more: https://www.bigbustours.com/

Connect with Tom

Linkedin:https://www.linkedin.com/in/tom-redman-265ba2ab/

About Amanda Downs

Amanda Downs is Uspire's Director of Commercial Leadership and a commercial training and coaching expert. She has worked extensively in Europe, EMEA, the US, and Asia and is an accredited Insights Discovery practitioner.

She produces the popular Sales Growth Expert blog and is currently writing her first sales leadership book.

Connect with Amanda:

Website: theuspiregroup.com

Linkedin: https://www.linkedin.com/in/amandadowns2/

About The Uspire Partnership

Uspire challenge, energise and upskill leaders to set the stage for business transformation and commercial success. Members of the Uspire team are all industry professionals and have first-hand experience of the commercial challenges you face. We develop leadership skills and commercial capabilities; delivering profitable growth and a sustainable legacy of change.

Connect with Uspire:

Website: theuspiregroup.com

Linkedin: https://www.linkedin.com/company/uspire-ltd/

Produced by Winter Audio.