Vision Creates Energy & Performance| part 5 | Dr. Pero Micic #Mission #Vision

Dr. Pero Mićić - BRIGHT FUTURE BUSINESS

Read here in 18 points why and how your mission and vision can become your most profitable investment.

LESS INERTIA –MORE MOTIVATION AND PERFORMANCE PROBLEM Why do your employees resist the necessary change? You yourself are fascinated by your vision for your company, but your employees are less so? The power of countless habits is directed against your vision? Obligation prevails over an intrinsic motivation? Almost every change in your business model and processes requires enormous power? The deeper meaning and societal contribution of your business are hardly seen, understood and felt by anyone?? SOLUTION What is fascinating for you and your team about your company? Without an attractive vision of your future, people always withdraw to the familiar when faced with challenges, even if it is no longer sustainable. Employees then do not deal with the future, but with the many small annoyances of everyday life. In your mission, determine the driving force and the meaningful purpose of your company. What contribution do you make for improving the lives of people? Develop a positioning that makes your company unique and significant in the market. In your vision, set an ambitious and challenging aspiration for your future significance in the market and in the world.. LESS ANXIETY AND DOUBT –MORE CONFIDENCE PROBLEM Why do you and your employees worry so much about your future? You know that fear is a bad guide and yet you feel a lot of it in your organization? Are your employees worried about many phenomena in your environment, such as disruptive competitors, artificial intelligence and robotics, or political conflicts? You hear and sense doubts about the sustainability of your business due to a lack of differentiation, missing contingent strategies, a too traditional business model and unconvincing future-opportunities?? SOLUTION What fears and doubts about the future have you systematically discussed and credibly dispelled? While it is clear that most events you fear will not come true, it is dangerous to ignore threats. From a psychological point of view too, it is absolutely necessary that you and your employees express your worries and face whatever threat: What exactly is the threat? Where and how would we be affected? What can we do today as a preventive measure and in an acute case to protect ourselves or even gain advantages? Integrate threats and respective contingency strategies into your future strategy.. LESS SHORTAGE OF PERSONNEL – GREATER ATTRACTIVENESS TO EMPLOYEES PROBLEM Why don't more talented and young employees want to work for you? Google, Adidas, Tesla and many start-ups are popular employers, but you don't get enough applications? Many of the applicants that do come to you, you would rather see working for your competitors? Your current employees give you less than ideal employer ratings on platforms such as Glassdoor, despite all the advantages and discounts you provide? Your obviously low employer attractiveness is or will become a limiting factor for growth?? SOLUTION What greater purpose does your business offer to your employees? How is your company good for people and the world? Nowadays, young applicants ask questions that previously nobody would dare to pose. A professionally well-developed mission, positioning and vision answers these critical questions of self-confident young talents. Generations Y and Z pay particular attention to the corporate culture. The more forward-looking it is, the higher both freedom and responsibility are, the more flexibly they are allowed to work, the more attractive you will be as an employer.. Your mission and vision are your most profitable investment, if you do them well. This fourth category of benefit was about energy and performance: Less inertia - more motivation and performance Less anxiety and doubt - more confidence Less shortage of personnel - greater attractiveness for employees