Comprehensive Public Health Program Planning: Expert Tips from Lawrence Green and Judith Ottoson

CHES® Prep Podcast

In this episode of the CHES Prep Podcast, host Bree Hemingway sits down with two luminaries in the field of public health: Dr. Lawrence Green and Dr. Judith Ottoson.

Together, they delve deep into the intricacies of the PRECEDE-PROCEED model for health program planning, implementation, and evaluation.

Their combined expertise spans decades of research, teaching, and practical application in the realm of public health, making this episode invaluable for anyone looking to ace the CHES exam and enhance their public health career.

Drs. Lawrence Green and Judith Ottoson: Navigating the PRECEDE-PROCEED Model In this episode, Bree, Lawrence, and Judith discuss the nuances of the PRECEDE-PROCEED model, its application in various cultural contexts, and the importance of participatory research planning.

The latest edition of their book "Health Program Planning, Implementation, and Evaluation" serves as a focal point of the conversation, highlighting key updates and practical insights for future health education specialists.

Table of Contents

• Guest Introductions

• Overview of the Book "Health Program Planning, Implementation, and Evaluation"

• The PRECEDE-PROCEED Model Explained

• Lawrence Green’s Experience and Contributions

• Judith Ottoson’s Contributions and Emphasis on Quality of Life

• Implementation and Enabling Factors

• Role of Feedback and Evaluation

• CDC Evaluation Framework Connection

• Cultural Adaptability and Broader Model Focus

• Bree Hemingway’s CHES Preparation Tips

Guest Introductions Dr. Lawrence Green and Dr. Judith Ottoson share their backgrounds and extensive careers in public health. Dr. Green’s roles have included serving at the CDC and multiple prestigious universities, while Dr. Ottoson’s experience covers a wide range of health promotion areas and academic positions. Both have significantly contributed to the evolution of health program planning and evaluation methodologies.

Overview of the Book "Health Program Planning, Implementation, and Evaluation" The episode dives into the new updates and changes in the 5th edition of their seminal book. Drs. Green and Ottoson discuss the importance of the book’s distinct chapters on planning, implementation, and evaluation, aiming to provide a comprehensive guide for health professionals.

The PRECEDE-PROCEED Model Explained A detailed explanation of the PRECEDE-PROCEED model, including its phases and new emphases in phase 4. This model begins with desired outcomes and involves community participation from the outset, making it crucial for effective program planning and evaluation.

Lawrence Green’s Experience and Contributions Dr. Green shares his journey, from working in Bangladesh on family planning to his academic pursuits and the creation of the PRECEDE-PROCEED model. Continuous feedback from global users and his dedication to refining the model are key highlights.

Judith Ottoson’s Contributions and Emphasis on Quality of Life Dr. Ottoson focuses on the model’s prioritization of quality of life and community involvement, illustrated by examples from the website lgreen.net, which showcases over 1600 applications of the PRECEDE-PROCEED model worldwide.

Implementation and Enabling Factors The discussion shifts to the significance of enabling factors in impoverished communities. Drs. Green and Ottoson stress the importance of starting with quality of life indicators to craft practical intervention strategies.

Role of Feedback and Evaluation Judith Ottoson elaborates on the importance of feedback and evaluation in health program planning. The latest edition of their book incorporates a detailed comparison of the CDC's Evaluation Framework with the PRECEDE-PROCEED model.

CDC Evaluation Framework Connection Chapter 9 of their book examines the alignment between the CDC's model and the PRECEDE-PROCEED model, suggesting integrated approaches for effective health program evaluation.

Cultural Adaptability and Broader Model Focus The adaptability of the PRECEDE-PROCEED model across various cultural contexts is assessed. The model’s focus on predisposing, enabling, and reinforcing factors for behavior change is highlighted.

Bree Hemingway’s CHES Preparation Tips Bree encourages listeners to view CHES exam preparation as a fun and rewarding experience. She provides insights from her own journey and offers a free CHES prep checklist to help guide listeners through the process.

Conclusion This episode underscores the vital role of the PRECEDE-PROCEED model in planning, implementing, and evaluating effective health programs. Drs. Green and Ottoson’s insights offer practical advice and underscore the importance of quality of life and community involvement in public health initiatives. Bree ends the episode by urging listeners to use the resources provided and share the podcast to help others on their CHES exam journey.

Listeners are reminded to visit chesprep.com/guide for a free CHES prep checklist and encouraged to stay tuned for more insightful episodes designed to aid them in their public health careers.