))
Episode 6: Duncan McCall on Protecting Consumer Location Data
Manage episode 449991941 series 3606119
Контент предоставлен Ari Paparo. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Ari Paparo или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Alan Chapell and Duncan McCall talk location privacy in the advertising industry, highlighting the pressing need for better consumer protection. They discuss how the precise location space has faced significant scrutiny due to privacy concerns, particularly as real-world examples of harm emerge. Duncan shares insights from his experience founding PlaceIQ, illustrating how the landscape has evolved from basic location data usage to more sophisticated targeting and analytics, while also addressing the challenges of fraud and misinformation. The conversation emphasizes the importance of self-regulation within the industry and the role of major tech companies in shaping privacy rules, often prioritizing their business interests over consumer welfare. As they explore the balance between innovation and ethical practices, they underscore the ongoing struggle to keep consumer data safe in an ever-evolving digital environment.
Companies mentioned in this episode:
- Apple
- Amazon
- Meta
- Walmart
- Planned Parenthood
- Blue Kai
- Reclaim
- Fetch
- PlaceIQ
Learn more about your ad choices. Visit megaphone.fm/adchoices
15 эпизодов
Поделиться
