Boosting Creativity with AI

Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers

Join us as we explore harnessing AI to boost creativity with Katie Richman, a veteran in the media and tech industries. Katie shares insights from her diverse career spanning major media companies, startups, and big tech.

Delving into the creative process, Katie outlines how to leverage AI tools like ChatGPT for brainstorming and ideation. She provides tips for prompting AI to generate innovative results, like treating it as a "human junior partner" and giving it creative freedom within helpful guidelines. Katie also stresses the importance of giving AI feedback to refine its suggestions.

Looking at tactical applications, we discuss how AI could shape personalized marketing campaigns and user engagement. Katie envisions AI learning creator styles to make personalized content recommendations while maintaining authenticity.

Katie also gives a fascinating inside look at emerging tech advancements from her time at Facebook Reality Labs. She shares her vision for start-up Loud Labs and the future implications of converging AI, AR, VR and location-based technologies.

Throughout the episode, Katie emphasizes using imagination and an experimental mindset to unlock AI's creative potential while avoiding potential pitfalls. Tune in for this forward-looking discussion!

Key Takeaways:

• Treating AI tools as collaborative partners, not just tools
• Prompting AI creatively and giving it feedback to refine suggestions
• Maintaining authenticity while using AI to enhance efficiency
• Importance of transparency regarding AI's role in content creation
• Embracing imagination and an experimental approach with AI

Resources:

• Katie's LinkedIn: www.linkedin.com/in/katierichman
• Tech Normal Blog: https://medium.com/@technormal

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