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Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
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Adrian Bevington: Crisis communications, football and the coronavirus
Manage episode 257554991 series 1924107
Контент предоставлен MrRichardClarke. Весь контент подкастов, включая выпуски, графику и описания подкастов, загружается и предоставляется непосредственно MrRichardClarke или его партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
TOPICS
The communication principles to use in the coronavirus crisis
The differences of approach around European football
Rights and wrongs of a holding statement
The possible repositioning of football after we return - “We could be a better society at the end of this, one where we are kinder”
Reframing the narrative around the game
Collaborative working between clubs
Looking back at changes during Adrian’s time as Director of Communications for the England team
The first Twitter World Cup
The influence of Gareth Southgate in England’s recent PR revival
The change in newspapers’ influence and tone in recent decades
How England players like Lampard, Gerrard etc learnt to handle the media
The rigours of the role - being on call 24/7, arguments, powerful personalities
How to use social media to correct negative stories
The move to become MD of Team England
The rarity of moving into a leadership role with a background in communications
In the post-coronavirus football world will the leadership of football clubs lean more to communications and community?
Moving to the FA of Wales for this their successful Euro
The pressure of certain countries/club and how that can stifle joy
Extrapolating a positive culture when you have a great leader
Values - creating them and communicating them. “Values are not just words, Values are what you live”
Having stretch targets and creating transparency with supporters
The pressure of success and how that affects values
Adrian’s key tips for sporting organisations when we emerge from the coronavirus
94 эпизодов
Поделиться
Manage episode 257554991 series 1924107
Контент предоставлен MrRichardClarke. Весь контент подкастов, включая выпуски, графику и описания подкастов, загружается и предоставляется непосредственно MrRichardClarke или его партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
TOPICS
The communication principles to use in the coronavirus crisis
The differences of approach around European football
Rights and wrongs of a holding statement
The possible repositioning of football after we return - “We could be a better society at the end of this, one where we are kinder”
Reframing the narrative around the game
Collaborative working between clubs
Looking back at changes during Adrian’s time as Director of Communications for the England team
The first Twitter World Cup
The influence of Gareth Southgate in England’s recent PR revival
The change in newspapers’ influence and tone in recent decades
How England players like Lampard, Gerrard etc learnt to handle the media
The rigours of the role - being on call 24/7, arguments, powerful personalities
How to use social media to correct negative stories
The move to become MD of Team England
The rarity of moving into a leadership role with a background in communications
In the post-coronavirus football world will the leadership of football clubs lean more to communications and community?
Moving to the FA of Wales for this their successful Euro
The pressure of certain countries/club and how that can stifle joy
Extrapolating a positive culture when you have a great leader
Values - creating them and communicating them. “Values are not just words, Values are what you live”
Having stretch targets and creating transparency with supporters
The pressure of success and how that affects values
Adrian’s key tips for sporting organisations when we emerge from the coronavirus
94 эпизодов
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Похожие на Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Montgomery & Co. is a weekly podcast where WNBA champion and part-owner of the Atlanta Dream Renee Montgomery is joined by her mother Bertela Montgomery, her sister Nicole Young and her wife Sirena Grace as they chart a unique path through the business world as four black and brown women keeping their family first at all times. Both insightful and compelling, this one-of-a-kind talk show combines interviews with some of the world’s top innovators & entrepreneurs with sports and culture conve ...
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continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
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Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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Bitcoin groundbreakers share personal stories of how Bitcoin is changing lives for the better. Host Mauricio Di Bartolomeo, co-founder and CSO of Ledn, speaks with leading Bitcoin voices, entrepreneurs, and human rights advocates to hear their unique journey and practical real-world examples of how Bitcoin has made a positive impact in their lives. Brought to you by Ledn, a leading financial services company built for Bitcoin & digital assets. Ledn offers a suite of lending, saving and tradi ...
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continue reading
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