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029 - How To Create a Luxury Brand With Elizabeth Solaru
Manage episode 458225586 series 3629059
Контент предоставлен Claire Bartlett. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Claire Bartlett или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
In this episode of the Female Founders Podcast, Claire interviews Elizabeth Solaru, a former microbiologist turned luxury brand expert. Elizabeth shares her journey from the NHS to entrepreneurship, detailing her experiences in starting a cake business and transitioning into the luxury branding space. She emphasizes the importance of self-worth, pricing strategies, and building trust with clients, particularly in the luxury market. Elizabeth also discusses the significance of understanding client archetypes and the role of sales in luxury branding, ultimately conveying that anyone can establish a luxury brand with the right mindset and approach.
Connect with Elizabeth:
Buy her book: tinyurl.com/The-Luxpreneur
Website: elizabethsolaru.com
LinkedIn: https://www.linkedin.com/in/elizabeth-solaru-1ba901/
Connect with Claire
ELEVATE Live 2024 Link: https://www.claire-bartlett.co.uk/ELEVATE2024
Social Media Content Planner Freebie:
https://www.claire-bartlett.co.uk/365socialmediacontentprompts
Xero listener offer:
https://refer.xero.com/femalefounders
Female Founders Collab group:
https://www.facebook.com/groups/ffcollab
Connect with Claire:
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