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Expediting the Brand with Mitch Brendle
Manage episode 443062524 series 3222850
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In this episode of The Brandtelling Podcast, co-hosts Arthur Germain and Asaf Bochman speak with Mitch Brendle, president and founder of Integrity Expediters. Mitch discusses the challenges of explaining to customers, partners and employees how to understand what his business does and how it is different and absolutely necessary for homeowners. We discuss ways to tell a brand story so that customers and referral partners can retell a brand story. By understanding your core message, you can more easily develop individual stakeholder stories and FAQs. Mitch’s team takes its values and brand promises seriously. They have literally worked with homeowners who have given birth while awaiting the process that often accompanies home buying. The Brandtelling Podcast is brought to you by Brandtelling, a brand storytelling agency that establishes, strengthens and promotes unique brand stories, and Boch Creative, helping founders with strategy and implementation of their unique brand flavor.
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