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Don’t Make This Mistake! The Importance of Product Ownership
Manage episode 444524756 series 3560517
Контент предоставлен Rachel Erickson. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Rachel Erickson или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Don’t Make This Mistake! The Importance of Product Ownership
In this episode, Rachel is getting really passionate about the possibility of making one huge mistake…not taking ownership of your products in your apparel brand. In Rachel’s 20+ years of experience in the apparel industry, she’s seen and heard it all. She shares real-life stories and recent client calls that demonstrate how skipping certain steps can compromise your product's quality and jeopardize your brand's future. From production mishaps to changing vendors, she goes deep in explaining the significant dangers and highlights why it’s important to retain control over your tech packs, patterns, and materials to ensure consistency, customer loyalty, and brand survival.
In this episode, you’ll hear:
-A lot of start-ups are developing product through their manufacturers - why this is a HUGE mistake.
-At some point, you will need to diversify your sourcing base.
-A real-life example of what can go wrong and what can happen when there’s a mishap with your factory.
-Why it’s important to own your tech packs and patterns and how this helps you in the future.
We can’t wait to hear what you think of this episode!
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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