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647: Is your brand story ready for the narrative economy? A chat with Kristian A. Alomá
Manage episode 397587724 series 2679551
Контент предоставлен Trappe Digital LLC. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Trappe Digital LLC или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Kristian A. Alomá, Ph.D., author of "Start with the Story: Brand-Building in a Narrative Economy" joins me on Episode 647 of "The Business Storytelling Show" to discuss:
- What is the narrative economy?
- Why does the narrative economy exist?
- How is brand building different in the narrative economy?
- And more.
Join us and grab a copy of his book here: https://amzn.to/3U6gr0r
761 эпизодов
Поделиться
Manage episode 397587724 series 2679551
Контент предоставлен Trappe Digital LLC. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Trappe Digital LLC или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Kristian A. Alomá, Ph.D., author of "Start with the Story: Brand-Building in a Narrative Economy" joins me on Episode 647 of "The Business Storytelling Show" to discuss:
- What is the narrative economy?
- Why does the narrative economy exist?
- How is brand building different in the narrative economy?
- And more.
Join us and grab a copy of his book here: https://amzn.to/3U6gr0r
761 эпизодов
Усі епізоди
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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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